Use Case

Customer Research

Understand your customers at scale

The Challenge

What you're facing

Customer interviews are gold, but they don't scale:

  • Scheduling conflicts limit who you can reach
  • Time zones make international research hard
  • Interviewers introduce bias and inconsistency
  • Synthesis takes longer than the interviews themselves
  • Insights sit in recordings nobody watches

You end up making decisions on limited, biased samples.

The Solution

How Finna helps

AI conducts customer interviews asynchronously—reaching more people with better consistency.

Global reach

Customers respond in their timezone, their language

Consistent questions

Every customer gets the same depth of inquiry

Honest responses

People share more when not face-to-face with your team

Instant synthesis

Patterns emerge as responses come in

Make decisions based on what customers actually think, not a biased sample.

Get Started

Ready to begin?

Use our Customer Interview template:

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